This week we're introducing an update to our Hubspot integration, bringing you new sections and widgets!
We're also enabling the ability to filter your LinkedIn Ads for specific campaigns, mirroring the functionality for Google Ads and Facebook Ads we recently released.
Hubspot Upgrade
The new sections we're bringing on board in our Hubspot integration are:
Companies
Deals
Forms
As well as a new Locations section under the Web Traffic tab.
Companies Section
When you navigate to the Companies tab, you will see a line graph in the top left representing the companies added by date.
On the right, you will see a bar chart depicting the number of companies in each lifecycle stage.
At the bottom, we have a table showing all of the information for each individual company.
Deals Section
At the top of the Deals section, we have a similar breakdown in terms of # of deals by date and # of deals in each stage of the pipeline.
In the mid-section, we've included some stat widgets which give you monetary details about your deals such as Closed Amount and Forecasted Amount.
At the bottom, again we have a table showing all of the information about each individual deal.
Forms Section
The forms section gives you data on how your forms are performing. At the top, we can see the date each form was created, as well as how many views each form has received.
The mid-section here shows us stat widgets displaying data on Submission, Completions, and performance-based percentages.
Scrolling down, we'll find a table showing the information for each individual form.
Web Traffic - Locations
Last but not least, we've added a Locations section to our Web Traffic tab which allows you to see a location breakdown of where your web traffic is coming from.
If you have filters set up in Hubspot, you can also apply them here.
New Hubspot Widgets
To go along with our new sections, you can also add new widgets to your custom dashboards. These new widgets fall under the categories:
Company Analytics
Deal Analytics
Deals
Form Analytics
LinkedIn Ads Filter
Similar to our Google Ads and Facebook Ads release two weeks ago, you can now apply filters to your LinkedIn Ads in the same way.
Ready To Try It Out?
Written by
Alex is in product marketing, pushing the great work from the engineering team out into the world. When he's not marketing, he's probably rock climbing or researching the latest eCommerce trends!
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