Does Word Count Matter for SEO?
There has been a lot of debate lately about how long your content needs to be to rank keywords on Google. Some people believe you need to set a minimum word count for SEO, while others think it doesn’t matter. So, what’s the truth?
What is Bounce Rate? How to Measure, Analyze, & Improve this Metric
In this article, we discuss an important metric for all websites: bounce rate. You’ll learn exactly how to measure it, analyze, and improve it.
14 Mobile Marketing Tips Improve Your Website
If your mobile marketing strategy needs some work, don’t worry. A few simple changes are often all it takes to bring your strategies up to speed for mobile devices. Here are a few mobile marketing tips to implement right now.
Growing a Marketing Agency by Focusing on Local Healthcare Providers
Vortala delivers digital marketing solutions to the healthcare industry, specifically within the chiropractic and dental niches. They’ve managed to grow their business over two decades and weather the changes of a digital world with tiered service offerings.
How to Create Lead-Generating Real Estate Content
You don’t want to waste your real estate clients’ time with an influx of non-qualified leads. Learn how to create lead-generating content to help your real estate clients meet their property quotas.
Content Marketing KPIs to Track in Your Agency Dashboard
Content marketing KPIs connect ROI to creative output, give tangible results, and demonstrate content performance. Here are the ones your agency should track.
19 Types of Keywords Every Marketer Should Know
Knowing different keyword types is the first step to creating an effective marketing strategy for your clients. Here are the most common types of keywords every agency should know.
23 Best Web Analytics Tools
Google Analytics is a great web analytics tool for your agency. This blog post covers the best web analytics tools that can either replace or expand what Google Analytics has to offer.
YouTube SEO: A How-To Guide for Ranking Videos
In this guide, we’ll walk you through some SEO tips, from keyword research to video content creation, and show you how to use end cards, descriptions, and hashtags for the best results.
