Peter Foy is a content marketer with a focus on SaaS companies. Based in Toronto, when he’s not writing he’s usually studying data science and machine learning.
Articles by Peter Foy
Sep 12, 2022
In this guide, we discuss a step-by-step process to putting your agency’s client reporting on autopilot with automated reporting & dashboards.
Aug 29, 2022
In this guide, we discuss several strategies for agency pricing, including different pricing models, when to charge your clients, and how to optimize profitability.
Jul 31, 2022
In this guide, we discuss everything that marketers and agency’s need to know about Google Analytics 4, including key features and benefits and how to migrate from Universal Analytics.
Jul 8, 2022
In this guide, we discuss 13 key metrics to track the ROI of your social media marketing efforts.
Jun 16, 2022
It’s challenging to know which content marketing metrics matter the most. Content is king, but that doesn’t mean every metric is important. The right content marketing metrics will help you grow your client’s audience and measure the ROI of your content marketing efforts. Here ar
May 6, 2022
In this guide, we walk you through the step-by-step process of how to conduct a social media audit to set your client relationship up for success.
Mar 18, 2022
In this guide to ecommerce analytics, we discuss 15+ ecommerce metrics and KPIs to track in order to profitability scale the store.
Mar 7, 2022
In this guide we tackle how to get started with TikTok ads, from setting up your ads to reporting efficiently to showcase your success metrics to your clients with a PPC reporting tool,