
12 Vital Email Engagement Metrics To Track ROI
To improve ROI with email marketing, you need to measure how effectively your emails are engaging your audience. There are several important email engagement metrics that your agency should keep track of if you want to ensure your email marketing efforts aren’t going to waste.

Mar 1, 2022
Email Benchmarks Agencies Should Use for Re-engagement Campaigns
In the face of rising customer acquisition costs year over year, agencies are focusing on re-engagement campaigns now more than ever to deliver big wins for their clients. Make your clients’ email marketing analytics shine in your email marketing reports.

Sep 9, 2021
How to Craft the Perfect Email for Every Stage of the Buyer’s Journey
In this article, we’ll look at email marketing in relation to the different stages of the buyer’s journey and give you specific, actionable examples of how to craft the perfect email to send to your leads in each stage.

Aug 18, 2021
5 Ways to Build an Email Newsletter and Grow Your Audience
In this guide, we discuss 5 ways to build a newsletter and grow your audience.

May 18, 2021
7 Email KPIs You Should Track & Share With Clients
Are you tracking your top email KPIs? How about sharing them with clients? Email marketing is one of the most powerful ways to reengage an audience. Here are the most import email metrics you should be tracking.

Apr 15, 2021
Ecommerce Email Marketing: 8 Strategies to Improve Performance
In this guide, we discuss 8 strategies that you can use to improve the performance of your eCommerce email marketing.
