This week, we're launching a brand new integration to Pinterest Ads!
With this new integration, you can report on the successes of your Pinterest Ads campaigns to your clients!
Let's dig in and see how you can use Pinterest Ads with AgencyAnalytics.
Integrating Pinterest Ads
Integrating with Pinterest Ads is just as easy as our other integrations! Simply navigate to the integrations page, click on Pinterest Ads, and connect your account!
Pinterest Ads Sections
We've added five new sections to break down your Pinterest Ads data even further:
Campaigns
Ad Groups
Ads
Keywords
Demographics
Campaigns
Campaigns are the top-level view of your Pinterest Ads data, giving you information on the performance of each campaign that you are running. This is a nice 'overview' section.
Ad Groups
Drilling down a bit further, we get to the Ad Group level. This shows a breakdown of your Pinterest Ads campaigns based mainly on targeting criteria.
Ads
In the Ads sections, you can view the performance of your creatives as well as a thumbnail of the actual creative - right inside your dashboard!
Keywords
At the Keywords-level you can track how well your active keywords are doing. If there has been no activity on those keywords, you won't see it reported in your dashboard.
Demographics
This is where you can see the audience that is interacting with your Pinterest Ads campaigns.
Pinterest Ads Metrics
Each of these sections offers metrics for you to report on in the following categories:
Attributes
Budget & Schedule
Performance
Paid Engagement
Earned Engagement
CPA
ROAS
Total Conversions
Clickthrough Conversions
View-through Conversions
Engagement Conversions
Combine Pinterest Ads with PPC Data
To get the most out of your Pinterest Ads integration, consider combining the data with other social or PPC metrics for a more holistic view!
Take a look at our PPC dashboard template for other data that you can add in.

Written by
Alex is in product marketing, pushing the great work from the engineering team out into the world. When he's not marketing, he's probably rock climbing or researching the latest eCommerce trends!
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