Peter Foy
Content Marketing Manager at AgencyAnalytics
Peter Foy is a content marketer with a focus on SaaS companies. Based in Toronto, when he’s not writing he’s usually studying data science and machine learning.
How to Build & Optimize an Ecommerce Sales Funnel
In this guide, we’ll discuss step-by-step how to build and optimize an end-to-end eCommerce sales funnel.
Mapping your Sales & Marketing Funnel in HubSpot: Lifecycle Stages, Lead Statuses, and Deal Stages
In this guide, we’ll discuss mapping your sales and marketing funnel in HubSport—including lifecycle stages, lead statuses, and deal stages.
The Ultimate Guide to Video Marketing for Agencies
In this guide, we’ll discuss every you need to know about video marketing, all the way from content creation to tracking your results.
6 Strategies to Write Compelling Google Ads Copy
In this guide, we discuss 6 strategies to write compelling Google Ads copy to increase your Quality Score, Click-Through Rate (CTR), and conversions.
Snapchat Ads: A Complete Guide for Digital Agencies
In this guide, we discuss everything you need to know about Snapchat Ads, all the way from campaign set up to automated reporting.
The Ultimate Guide to Getting Started with Google Analytics
In this guide, we discuss everything you need to know to get started with Google Analytics—all the way from installation to report automation.
How to Run Twitter Ads: A Step-by-Step Guide for Digital Agencies
In this guide, we discuss how to set up, manage, and report on your Twitter Ads campaigns for digital agencies.
Attribution Models for Marketers: The Definitive Guide
An attribution model is a framework for analyzing which touchpoints, or marketing channels, get credit for a conversion in the customer’s journey. But which model should you use? Let’s go over each model available in Google Analytics.
