Peter Foy
Content Marketing Manager at AgencyAnalytics
Peter Foy is a content marketer with a focus on SaaS companies. Based in Toronto, when he’s not writing he’s usually studying data science and machine learning.
Influencer Marketing Analytics: 8 Key Metrics to Track Performance
Influencer marketing is known to have a high return on ad spend, although it’s also notoriously challenging to track the ROI. In this guide, we discuss how to use a social media dashboard to track your influencer marketing analytics.
How to Build an SEO Dashboard for Clients
In this guide, we’ll discuss how you can automate the process of SEO analytics for clients with a dedicated dashboard.
How to Use Google Sheets to Automate Your Data Workflows
In this guide, we discuss how to use Google Sheets and AgencyAnalytics to automate your data workflows, all the way from collection to reporting.
YouTube Analytics: 10+ Metrics to Track Your Channel’s Performance
In this guide on YouTube analytics, we discuss 10+ metrics to monitor the performance and profitability of this channel.
A Guide to Agency Partnerships: 5 Tips from Agency Owners
In this guide, we discuss why you should consider forming an agency partnership, types of strategic partnerships, and 5 tips from agency owners.
How to Build a PPC Dashboard to Track Performance
If you’re managing paid ads for clients across multiple platforms, tracking the performance of the entire PPC budget can often be overwhelming and time-consuming. A PPC Dashboard can help!
10 Metrics that Every Agency Should Track for Profitability & Growth
In this article, we asked several marketing agencies to share their most important metrics and KPIs to ensure the profitability and growth of their agency—ranging from sales, marketing, finances, pricing, and customer success.
What is Programmatic Advertising? A Complete Guide for Agencies
In this guide, we discuss everything you need to know about programmatic advertising, including targeting strategies and tracking your results.
